Overview of Strategic Thinking and Innovation Management

By

ADAMS ADEIZA

Learning Objectives:
Understand Strategic Thinking-Why and How of ST
Understand Innovation & Inn. Management
Why and How of IM

Strategic Thinking: Generation and Application of Unique Business Insights and Opportunities to Create Competitive Advantage for a Firm or Organization
Strategic Thinking = Creativity

Creativity: Quality that produces an idea that is both novel and useful
The tendency to generate or recognize ideas, alternatives or possibilities that may be useful in solving problems
Capacity and the tendency to be unique, original and novel in thought processes, ideas, views and action
Boils down to changing our perspective and seeing things differently than we currently do.

iMPROTANCE oF CrEaTiViTy: 1.Personally, 2.Professionally

Exercises Creativity
Thinking Outside The Box
Thinking for New Ideas:
Combination
Adaptation
Substitution
Magnification
Minification
Rearrangement

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